January 19th Sales and marketing masterclass

Thursday 19 th January 2017 10am to 4pm
Location: One Trinity Green, Eldon Street, South Shields, NE33 1SA

A one day Sales and Marketing Master Class aimed at helping those people new to sales or those that want to develop their own sales skills. Ideal for new starters wanting to refresh their sales skills or for those that wish to add sales capability to their skill set. A comprehensive, hands on session with lots of tips and tricks that can be used back in the workplace. Delivered by Neil Stephenson, serial entrepreneur and former CEO of Onyx Group with over 20 years’ experience in B2B sales and marketing.

Space is limited to 20 delegates, meaning a very personal session and an opportunity for more specific coaching.

Topics covered / Agenda

• An overview of the sales process – one way to sell
• Tracking/KPI’s and CRM
• Markets and marketing – the difference
• Prospecting and lead generation
• Cross selling and upselling
• New business and Account management (hunters and farmers)
• Tenders and dealing with procurement teams
• Management of sales teams
• Online tools, twitter, email and linkedin

Cost: £499 per delegate to include lunch and all associated course notes. Call for volume based discounts.